{"id":2272,"date":"2022-12-09T15:58:33","date_gmt":"2022-12-09T15:58:33","guid":{"rendered":"https:\/\/project.co\/?p=2272"},"modified":"2024-07-09T10:03:28","modified_gmt":"2024-07-09T10:03:28","slug":"communication-strategies","status":"publish","type":"post","link":"https:\/\/project.co\/communication-strategies\/","title":{"rendered":"4 ACTIONABLE communication strategies for happier teams"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p class=\"has-small-font-size\"><em>Last updated on 14th June 2024<\/em><\/p>\n\n\n\n<p>Did you know that happy employees positively impact the success of the businesses they work for?<\/p>\n\n\n<div class=\"lazyblock-statistic-1PYu4k wp-block-lazyblock-statistic\"><div style=\"color:#301151; font-size:16px; font-weight:bold; padding-left: 20px; margin-bottom:5px;\">\n  <i class=\"fa-solid fa-chart-mixed\" style=\"margin-right:5px\"><\/i>Statistic\n<\/div>\n<div style=\"background:#301151; border:5px solid rgba(255,255,255,0.4); padding:20px; border-radius:10px; margin-bottom:1.4em; color:rgba(255,255,255,1);\">\n  <strong>Happy workers are 13% more productive<\/strong>.\u00a0\n  <div style=\"margin-top:5px; font-size:14px;\">\n    <strong>Source: <\/strong><a href=\"https:\/\/www.ox.ac.uk\/news\/2019-10-24-happy-workers-are-13-more-productive\" style=\"text-decoration: underline; color:rgba(255,255,255,1);\">Oxford University <\/a>\n  <\/div>\n<\/div><\/div>\n\n\n<p>The real question is: <\/p>\n\n\n\n<p><em>What makes employees happy?<\/em><\/p>\n\n\n\n<p>Well, one thing that makes everyone happier is <strong>effective communication<\/strong>.&nbsp;<\/p>\n\n\n<div class=\"lazyblock-statistic-Z1wNbNy wp-block-lazyblock-statistic\"><div style=\"color:#301151; font-size:16px; font-weight:bold; padding-left: 20px; margin-bottom:5px;\">\n  <i class=\"fa-solid fa-chart-mixed\" style=\"margin-right:5px\"><\/i>Statistic\n<\/div>\n<div style=\"background:#301151; border:5px solid rgba(255,255,255,0.4); padding:20px; border-radius:10px; margin-bottom:1.4em; color:rgba(255,255,255,1);\">\n  Businesses with effective communication practices are <strong>50% more likely to report lower employee turnover levels<\/strong>, not to mention the impact that this has on productivity and customer satisfaction!\u00a0\n  <div style=\"margin-top:5px; font-size:14px;\">\n    <strong>Source: <\/strong><a href=\"https:\/\/www.bluesource.co.uk\/20-astonishing-stats-business-communications\/\" style=\"text-decoration: underline; color:rgba(255,255,255,1);\">Bluesource<\/a>\n  <\/div>\n<\/div><\/div>\n\n\n<p>In this article, we\u2019re going to deep dive into some <strong>ACTIONABLE communication strategies<\/strong> that you can implement <em>today<\/em>, to make your teams happier.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why effective communication is SO important<\/strong><\/h2>\n\n\n\n<p>Reduced employee turnover aside, there are many other reasons that effective communication is so important in the workplace.&nbsp;<\/p>\n\n\n\n<p>For one, it increases employee satisfaction and this is important for creating a welcoming and all-inclusive culture within your business.&nbsp;<\/p>\n\n\n\n<p>Secondly, employees that communicate with each other effectively also work together more effectively. When people are on the same wavelength and feel comfortable sharing feedback, projects can be completed not only faster, but also to a higher standard.<\/p>\n\n\n\n<p>This leads to the third reason why effective communication is so important &#8211; customer satisfaction.&nbsp;<\/p>\n\n\n\n<p>In today\u2019s 24\/7 society, speedy and effective communication isn\u2019t thought of as a nice-to-have, it\u2019s <em>expected<\/em>. <\/p>\n\n\n\n<p><a href=\"https:\/\/blog.rescuetime.com\/team-communication\/\">Two-thirds of people<\/a> now expect a response to emails within just one hour, and for social media this timeframe is even shorter at just <a href=\"https:\/\/www.smartinsights.com\/customer-relationship-management\/customer-service-and-support\/customers-expect-brand-responses-social-within-30-minutes\/\">30 minutes<\/a>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4 ACTIONABLE communication strategies for happier teams<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Build a toolkit&nbsp;<\/strong><\/h3>\n\n\n\n<p>If one person on your team only uses emails, and another prefers Slack, and another would rather discuss things over the phone, it\u2019s going to be really difficult to get those people to communicate effectively.&nbsp;<\/p>\n\n\n\n<p>To combat this, it\u2019s important to build a toolkit of communication platforms that are used company-wide.&nbsp;<\/p>\n\n\n\n<p>Here are 3 tools that we think would form an impressive toolkit for your teams:&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Project.co &#8211; for project-specific communication<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/project.co\/\">Project.co<\/a> has been the project communication tool of choice for our sister company <a href=\"https:\/\/www.wyzowl.com\/\">Wyzowl<\/a> for over ten years now. We\u2019ve used it to successfully manage over 4,000 projects and the features of the tool have really helped us to perfect both communication with each other and clients.&nbsp;<\/p>\n\n\n\n<p>Project.co is a client-facing tool so all messages to and from clients can be kept in one secure place &#8211; each on their own individual projects.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"A Visual Project Management Tool | Project.co\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/_jvMoojiYQs?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Multiple team members can be added to each project and can choose whether or not to receive email notifications.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/project.co\/wp-content\/uploads\/2022\/12\/Project-People.png\" alt=\"\" class=\"wp-image-288515\" srcset=\"https:\/\/project.co\/wp-content\/uploads\/2022\/12\/Project-People.png 1920w, https:\/\/project.co\/wp-content\/uploads\/2022\/12\/Project-People-300x169.png 300w, https:\/\/project.co\/wp-content\/uploads\/2022\/12\/Project-People-150x84.png 150w, https:\/\/project.co\/wp-content\/uploads\/2022\/12\/Project-People-768x432.png 768w, https:\/\/project.co\/wp-content\/uploads\/2022\/12\/Project-People-1536x864.png 1536w, https:\/\/project.co\/wp-content\/uploads\/2022\/12\/Project-People-400x225.png 400w, https:\/\/project.co\/wp-content\/uploads\/2022\/12\/Project-People-1080x608.png 1080w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>Teams can also use Project.co to update any relevant notes on each client and to allocate and manage project tasks.<\/p>\n\n\n\n<p>If you want to give it a whirl, <a href=\"https:\/\/project.co\/templates\/\">check out our free templates<\/a>.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Slack &#8211; for internal communication<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/slack.com\/\">Slack<\/a> is an instant messaging tool currently relied on by many organisations, with an impressive 38.8 million <a href=\"https:\/\/www.demandsage.com\/slack-statistics\/\">daily active users<\/a> &#8211; and it&#8217;s set to hit 47.2 million in 2025. It\u2019s great as an alternative to email, or as an addition.&nbsp;<\/p>\n\n\n\n<p>Because of its instant nature, Slack is perfect for quick questions that don\u2019t really warrant an email, and, on the flip side, it\u2019s also great for more pressing matters that require an urgent response.&nbsp;<\/p>\n\n\n\n<p>Users can download Slack to their desktop or smartphone and leave it open in the background. Whenever a team member receives a message they\u2019ll be notified with a little jingle and a red number icon:&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/project.co\/wp-content\/uploads\/2023\/05\/t3MVYbG01v6CyqJMiaiUURac1jaVJufFPzA8x5aW7SX4_rQGGQzZZowg5W28Qxf9PsUZFrkFOxhmedH_8j5moMPmM1P1z0Vl7bzJyeDw4GePdywDJlaoRBgs7BE69GEFlXL06bXJ.png\" alt=\"\" \/><\/figure>\n\n\n\n<p>There is also a call functionality if your teams need to have a quick chat:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/project.co\/wp-content\/uploads\/2023\/05\/euoHCn8yC6uZDRLnkgkaCRH416G20375Qq5gCyuwPtwcT4Bhmh-IPpVROuUtDQZ_NElT5MWGORnbgd9K1Vdki66d-Az3V1oHKqIaDrod1ija52lWREkHARlcBzkpYlXPjD_bh2ja.png\" alt=\"\" \/><\/figure>\n\n\n\n<p>Slack is practically a must-have for <a href=\"https:\/\/project.co\/managing-remote-teams\/\">remote teams<\/a> as it\u2019s almost as good as being in the room together! And it works equally as well for in-house teams.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Google Meet &#8211; for conference calls<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/meet.google.com\/\">Google Meet<\/a> is a video conferencing tool that&#8217;s great for organising meetings with multiple team members, and even with clients.&nbsp;<\/p>\n\n\n\n<p>It\u2019s really easy to host a meeting. All you need to do is click New Meeting, select whether you want the meeting to start now or later and you&#8217;ll be given a unique link, dial in code, and PIN to share will all participants. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1435\" height=\"732\" src=\"https:\/\/project.co\/wp-content\/uploads\/2024\/06\/8-1.gif\" alt=\"\" class=\"wp-image-291345\" \/><\/figure>\n\n\n\n<p>There are many video conferencing tools out there, but Google Meet is one of the most reliable, and it&#8217;s free! <\/p>\n\n\n<div class=\"lazyblock-our-insight-1kzSnP wp-block-lazyblock-our-insight\"><div style=\"color:#5720b4; font-size:16px; font-weight:bold; padding-left:20px;\">\n  <i class=\"fa-solid fa-lightbulb\" style=\"margin-right:5px\"><\/i>Our Insight\n<\/div>\n<div style=\"background:#5720b4; border:5px solid rgba(255,255,255,0.4); padding:20px; border-radius:10px; margin-bottom:1.4em; color:rgba(255,255,255,1)\">\n  When building a toolkit like this for your team, it\u2019s important to make sure that everyone knows when and how to use these tools.\u00a0\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Stick to your brand values<\/strong><\/h3>\n\n\n\n<p>Brand values are what shape the identity of your brand. They let customers know exactly what you\u2019re all about. And, when introduced correctly, they can also shape the internal culture of your brand.&nbsp;<\/p>\n\n\n\n<p>When your team believes in your brand values, amazing things can happen. <\/p>\n\n\n<div class=\"lazyblock-statistic-1svQQj wp-block-lazyblock-statistic\"><div style=\"color:#301151; font-size:16px; font-weight:bold; padding-left: 20px; margin-bottom:5px;\">\n  <i class=\"fa-solid fa-chart-mixed\" style=\"margin-right:5px\"><\/i>Statistic\n<\/div>\n<div style=\"background:#301151; border:5px solid rgba(255,255,255,0.4); padding:20px; border-radius:10px; margin-bottom:1.4em; color:rgba(255,255,255,1);\">\n  According to a study of over 1,000 companies on the value of corporate culture, <strong>there is a strong correlation between belief in company values and financial performance<\/strong>.\n  <div style=\"margin-top:5px; font-size:14px;\">\n    <strong>Source: <\/strong><a href=\"https:\/\/hbr.org\/2017\/05\/how-corporate-values-get-hijacked-and-misused\" style=\"text-decoration: underline; color:rgba(255,255,255,1);\">Harvard Business Review<\/a>\n  <\/div>\n<\/div><\/div>\n\n\n<p>This is perhaps most evident when looking at a brand like <a href=\"http:\/\/buildabear.com\">Build-A-Bear<\/a>. On paper, Build-A-Bear is just another toy shop. But in reality, they\u2019ve used their brand values to elevate them beyond that and really stand out in their market.&nbsp;<\/p>\n\n\n\n<p>The Build-A-Bear brand values are:<\/p>\n\n\n<div class=\"lazyblock-blank-purple-1qFosf wp-block-lazyblock-blank-purple\"><div class=\"pdc-block blank-purple\" style=\"background:#301151; border:5px solid rgba(255,255,255,0.4); padding:20px; border-radius:10px; margin-bottom:1.4em; color:rgba(255,255,255,1)\">\n  <strong>1. Reach<\/strong><br><strong>2. Learn<\/strong><br><strong>3. Di-bear-sity<\/strong><br><strong>4. Colla-bear-ate<\/strong><br><strong>5. Give<\/strong><br><strong>6. Cele-bear-ate\u00a0<\/strong>\n<\/div><\/div>\n\n\n<p>And they embody these in everything that they do. They \u2018<em>Reach<\/em>\u2019 by giving their employees amazing benefits; they \u2018<em>Give<\/em>\u2019 by working with charities like the Make-A-Wish foundation, and they \u2018<em>Cele-bear-ate<\/em>\u2019 by making customers feel special with their Birthday Bear.&nbsp;<\/p>\n\n\n\n<p>Anyone can create an amazing set of brand values. You just need to think about what\u2019s important to you.&nbsp;<\/p>\n\n\n\n<p>After creating your brand values, make sure that you introduce <strong><em>all<\/em><\/strong> new starters to them straight away. This will set your expectations for the company culture and how your teams communicate with one another.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3<strong>. Transparency and fair input<\/strong><\/h3>\n\n\n\n<p>Everyone appreciates honesty.&nbsp;<\/p>\n\n\n\n<p>Be it good news or bad news, if you can be transparent with your staff it creates an environment where people feel valued, trusted, and safe.&nbsp;<\/p>\n\n\n\n<p>A good way to do this is through regular open meetings where you can update your staff on what\u2019s happening within the business and give them a chance to input.&nbsp;<\/p>\n\n\n\n<p>After all, communication isn\u2019t a one way street. If you are honest and open with your staff, then let them know that they can be honest and open with you.&nbsp;<\/p>\n\n\n\n<p>Building a culture that values honesty and fair input can have a phenomenal effect on communication because it means people will start to feel as though their opinions are taken on board. They\u2019ll feel confident enough to share their thoughts and input towards the success of the business.&nbsp;<\/p>\n\n\n\n<p>In addition to open meetings, you could also encourage your teams to make collective decisions.&nbsp;<\/p>\n\n\n\n<p>Using a tool like <a href=\"https:\/\/doodle.com\/free-poll\">DoodlePoll<\/a>, you can ask your team members a question and give them various options to vote on. The item with the most votes wins.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/project.co\/wp-content\/uploads\/2023\/05\/owMkdAB06MgumXfkCYFL3JjEZJfAyif4lgKQ9orU6G4wShpKOb3e94duUGR1l5AvRpcFatyXws-F-ROBNCnZLlTuwXjzMqtG5R4RkgR1Y8iCiDwZysPbO_f-rG5bx3Tt1TEDntgg.png\" alt=\"\" \/><\/figure>\n\n\n\n<p>This doesn\u2019t have to extend to important business decisions, even just asking \u2018when is the best day to hold a party?\u2019 is better than setting a date and telling everyone to show up.&nbsp;<\/p>\n\n\n<div class=\"lazyblock-our-insight-PN7k wp-block-lazyblock-our-insight\"><div style=\"color:#5720b4; font-size:16px; font-weight:bold; padding-left:20px;\">\n  <i class=\"fa-solid fa-lightbulb\" style=\"margin-right:5px\"><\/i>Our Insight\n<\/div>\n<div style=\"background:#5720b4; border:5px solid rgba(255,255,255,0.4); padding:20px; border-radius:10px; margin-bottom:1.4em; color:rgba(255,255,255,1)\">\n  When people are given the chance to input, they feel more of a connection with the business. It can take your organisation from \u201c<em>this is the office I work in<\/em>\u201d to \u201c<em>this is OUR office<\/em>\u201d and that shift can do wonders for communication and workplace happiness.\u00a0\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">4<strong>. Encourage Friendship<\/strong><\/h3>\n\n\n\n<p>Let\u2019s step back from \u2018work\u2019 for a moment and just think about communication in general terms.&nbsp;<\/p>\n\n\n\n<p>Communication, at its core, is all about human connection. It\u2019s not just a transaction of information, it helps people to form bonds and relationships.&nbsp;<\/p>\n\n\n\n<p>If people can forge these meaningful bonds in the workplace then they\u2019re bound to be happier.&nbsp;<\/p>\n\n\n\n<p>So, communication &#8211; <em>ALL communication<\/em> &#8211; should be encouraged. Not just the passing of information:<\/p>\n\n\n\n<p>\u201c<em>This client needs that\u2026<\/em>\u201d<\/p>\n\n\n\n<p>\u201c<em>This project is due then\u2026<\/em>\u201d<\/p>\n\n\n\n<p>But <strong><em>real<\/em><\/strong> conversations &#8211; even those that seem meaningless:<\/p>\n\n\n\n<p>\u201c<em>What did you do at the weekend?<\/em>\u201d<\/p>\n\n\n\n<p>\u201c<em>Did you have a nice birthday?<\/em>\u201d<\/p>\n\n\n\n<p>Chit-chat like this will help your teams to become friends as well as employees. When people work with friends they have more empathy for one another, and this could result in improved business performance.&nbsp;<\/p>\n\n\n<div class=\"lazyblock-statistic-Z28u6zz wp-block-lazyblock-statistic\"><div style=\"color:#301151; font-size:16px; font-weight:bold; padding-left: 20px; margin-bottom:5px;\">\n  <i class=\"fa-solid fa-chart-mixed\" style=\"margin-right:5px\"><\/i>Statistic\n<\/div>\n<div style=\"background:#301151; border:5px solid rgba(255,255,255,0.4); padding:20px; border-radius:10px; margin-bottom:1.4em; color:rgba(255,255,255,1);\">\n  <strong>2 in 10 employees strongly agree that they have a best friend at work<\/strong>. If this improved to 6 out of 10, organisations could benefit from <strong>7% more engaged customers<\/strong> and <strong>12% higher profit<\/strong>.\u00a0\n  <div style=\"margin-top:5px; font-size:14px;\">\n    <strong>Source: <\/strong><a href=\"https:\/\/www.gallup.com\/workplace\/236213\/why-need-best-friends-work.aspx\" style=\"text-decoration: underline; color:rgba(255,255,255,1);\">Gallup<\/a>\n  <\/div>\n<\/div><\/div>\n\n\n<p>So, how can you encourage your employees to become friends?<\/p>\n\n\n\n<p>If you have an in-house team then you could try out \u2018hot desking\u2019. This is the use of non-allocated workstations &#8211; encouraging employees to move around and sit next to different people.<\/p>\n\n\n\n<p>This can be particularly useful if you have <a href=\"https:\/\/project.co\/cross-functional-teams\">cross-functional teams<\/a> that could benefit from learning more about one another.&nbsp;<\/p>\n\n\n\n<p>If your team is remote, then having morning \u2018check-in\u2019 meetings could be a great way to forge stronger connections. This could be a simple 10-15 minute conference call that gives people a chance to talk to others about their day, the projects they\u2019re working on, and so on.&nbsp;<\/p>\n\n\n\n<p>Regardless of whether your teams work remotely or under one roof, regular events are an amazing way to bring everyone together!<\/p>\n\n\n\n<p>Here\u2019s some of our team at one of our recent trips to a GoApe adventure park:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/project.co\/wp-content\/uploads\/2023\/05\/4l4qw_wIrm3nE-Gu1p5i7n4P1-csegnuEjl529LPLypu8HWUi7z3PWXxGRTXQvnXpeLekoLdN6f6tL6FwGlyLdddTsLXX2qWEyYIqD7z0znHF_LBYexSBxLxwhm0KQ8mGlkGxUpp.jpg\" alt=\"\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Final thoughts<\/strong><\/h2>\n\n\n\n<p>When teams communicate effectively, they are happier. And when teams are happier there is a lot of evidence to suggest that customers are more satisfied too &#8211; which, in turn, is great for your business!&nbsp;<\/p>\n\n\n\n<p>Clear communication is one of the most vital components for project success, and at <a href=\"https:\/\/project.co\/\">Project.co<\/a> &#8211; we <em>get <\/em>that.&nbsp;<\/p>\n\n\n\n<p>Our platform brings everything &#8211; payments, tasks, notes, clients, teams, files &#8211; together, so that everyone can be on the same page at all times. <a href=\"https:\/\/project.co\/v2\">Get your account today.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When teams communicate effectively, they&#8217;re happier. And they tend to be more productive as a result! Try these communication strategies in your organisation.<\/p>\n","protected":false},"author":4,"featured_media":287737,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[13],"tags":[],"class_list":["post-2272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-productivity"],"jetpack_featured_media_url":"https:\/\/project.co\/wp-content\/uploads\/2020\/05\/4-ACTIONABLE-communication-strategies-for-happier-teams-.png","jetpack_shortlink":"https:\/\/wp.me\/pgGBe0-AE","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/project.co\/wp-json\/wp\/v2\/posts\/2272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/project.co\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/project.co\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/project.co\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/project.co\/wp-json\/wp\/v2\/comments?post=2272"}],"version-history":[{"count":0,"href":"https:\/\/project.co\/wp-json\/wp\/v2\/posts\/2272\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/project.co\/wp-json\/wp\/v2\/media\/287737"}],"wp:attachment":[{"href":"https:\/\/project.co\/wp-json\/wp\/v2\/media?parent=2272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/project.co\/wp-json\/wp\/v2\/categories?post=2272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/project.co\/wp-json\/wp\/v2\/tags?post=2272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}